Kids

May 17, 2024

Moose Toys Scores Multi-Year Global Licensing Renewal for ‘Bluey’

BBC Studios has renewed its global licensing partnership with toy company Moose Toys for the international kids’ television show, “Bluey.” Moving forward, the BBC Studios’ licensee will remain the global master toy partner for the Emmy Award-winning animated television show in all territories. The multi-year renewal will “build on the global success of Moose’s toy […]

FAO Schwarz Paris location display
May 16, 2024

Bienvenue! FAO Schwarz Opens First Store in Paris

In all, 24 major toy brands and six unique experiences are being represented at the toy store's first Paris location

Miniland USA’s Doll with Vitiligo, shown in a new wheelchair
May 9, 2024

Playtime Profits: 7 Tips for Running a Successful Toy Store

Today, running a toy store isn’t as simple as stocking the right brands and hoping for the best. But there are steps you can take to aid in your success.

Horizon Group USA x Star Wars STEM Kits
May 7, 2024

Horizon Group Pairs Star Wars With Real Life Science for New Toy Set Releases

The new line will deliver “Star Wars-inspired edu-tainment experiences" based on science, technology, engineering and mathematics concepts.

Mercedes-Benz G-Class Matchbox
May 6, 2024

Matchbox Rolls Out New Die-Cast Toy Car to Celebrate Mercedes-Benz’ Newest Electric Vehicle

The Matchbox exclusive scale replica die-cast of the new vehicle features “true to life details that embody the spirit of the iconic G-Class,” per a release.

School Snap Scenes desk decor. P. Graham Dunn.
May 5, 2024

18 Stylish Back-to-School Gifts for Students, Teachers

We’ve gathered a few products to help you give your customers a variety of items that are functional in (and around) the classroom without sacrificing style.

Squishmallows x See's Candies Halloween 2024 collab
May 2, 2024

Squishmallows Are Coming to a Chocolate Box Near You This Halloween Thanks to This Collab

Jazwares is "evolving Squishmallows as a lifestyle brand," and teaming up with See's Candies to release co-branded plush and more.

Schleich Storytellers Wanted 2024
May 1, 2024

Schleich Is Rolling Out New Ways to ‘Share Your Stories’ As It Preps to Open 100th Flagship Location

See how Schleich is taking its mission to help children tell stories to new heights with the contest both online and in-store.