Seen and heard...

Kyle Thibodeau, 7, doesn't have a boring bedroom. In fact, he has quite a mysterious one. Yes, mysterious, because his room was just remade using more than 40 Spy Gear products from San Francisco-based Wild Planet on ABC's Extreme Makeover Home Edition (EMHE). Kyle was the lucky recipient of the first-ever Spy Gear Room built by the cast and crew of the show, which was revealed on a November episode. In addition to the Spy Video Car—which features a video camera with infrared night vision and private headset monitor—celebrity designer Tanya McQueen and fellow cast member Michael Moloney used a host of other Spy Gear equipment to help them with various assignments throughout the week. The Spy Video Car was also used in one spisode to spy on host Ty Pennington. “The Extreme Makeover Home Edition experience was amazing beyond belief,” Kim Bratcher, senior media relations manager for Wild Planet, tells Playthings. “It's been said that it's impossible to do a good deed for someone without somehow benefiting from it in return, whether that be through acknowledgement, reward or just the feeling you get from helping others. The EMHE experience exemplified that. Though the immediate effects of having Spy Gear featured on the show will eventually wane, we can hold on to the happiness of knowing we helped give a kid something he'll never forget. And we believe that's something every toy company strives to do.” Additional Spy Gear products featured in Kyle's room included Eye-Link Communicators, Spy Vision Goggles and Spy Light Hand, which also doubled as a light for the set designers to use while working the graveyard shift. “Kyle went nuts in his spy room,” says EMHE host Pennington. “He has every (piece of) Spy Gear known to man.”

Tickets went on sale just a few weeks ago for Nickelodeon's Go Diego, Go Live! The Great Jaguar Rescue tour, which will kick off next February in Louisville, Ky., and pass through the cities like Boston, Los Angeles, Chicago, Indianapolis, Baltimore and New York during its run. The live-action show stars Diego (pictured), sister Alisa and cousin Dora as they try to save Baby Jaguar's growl from the Bobo Brothers. The tour follows the Dora the Explorer Live! national tour, which sold more than 3 million tickets domestically…Diamond Book Distributors, Timonium, Md., the book trade affiliate of Diamond Comics Distributors, is launching a new children's comics and books division, Diamond Kids Group. The new division will sign on new properties with the help of newly tapped director Janna Morishima, formerly of Scholastic, and work with retailers, educators and librarians to stock—and recognize the value of—comics for children…Pizza provider Little Caesars, Detroit, and Hasbro, Pawtucket, R.I., have teamed up to offer customers a holiday promotion, “Bring Home Fun for the Holidays with Little Caesars and Hasbro Games,” that will run through the end of this year and include a national online sweepstakes in conjunction with local in-store prize drawings at participating locations. Customers can also try for a chance to win a grand-prize trip to Jamaica, $500 worth of Hasbro games or a $100 online Hasbro shopping spree and Little Caesars gift certificates. In store, customers can also use a special coupon attached to pizza box tops to get 10 percent off of Hasbro games…Build-A-Bear Workshop, St. Louis, recently helped to reunite 400 stuffed animals with their owners through the Find-A-Bear ID program. Maxine Clark, Build-A-Bear founder, was inspired to start the program, because she lost her bear “Teddy” when she was 10 years old. The company is also working with Embassy Suites Hotels for the bear program.