Zobmondo in QSR deal
By Staff -- Playthings, 9/15/2008 8:49:00 AM
LOS ANGELES—Zobmondo!! Entertainment has partnered with Arby’s for a promotion that will see the Would You Rather…? game franchise featured in the fast-food restaurant chain’s kids meals.
Starting in early 2009, Arby’s will offer one of four Zobmondo! You Gotta Be Kidding! game decks in its kids meals.
“We are excited about sharing our game with millions of kids and parents through Arby’s,” said Zobmondo!! founder Randy Horn of the agreement.
You Gotta Be Kidding! is based on the Zobmondo!! Would You Rather…? board game. Designed for ages 7 and older, the game “gets kids having fun and speaking up for a change, instead of always saying ‘I don’t know’” The game includes questions such as “Would you rather be able to fly or be able to become invisible?” and “Would you rather run across a hungry alligator’s back or run underneath an angry elephant?”
Atlanta-based Arby’s Restaurant Group operates or franchises 3,719 Arby's restaurants in the U.S.
