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Jakks completes Disguise acquisition

By Staff -- Playthings, 12/30/2008 8:19:00 AM

MALIBU, Calif.—Jakks Pacific has completed its acquisition of substantially all of the assets and liabilities of Halloween costume and décor company Disguise and a related Hong Kong firm, both subsidiaries of France’s César.

San Diego-based Disguise’s portfolio includes non-licensed Halloween costumes based on everything from horror, pirates, historical figures and aliens to animals, vampires, angels and more, as well as popular licensed characters from top intellectual property owners including Disney, Marvel, Mattel, Hasbro and Sesame Street, among others.

“We have been watching Disguise for years and are very pleased to further diversify our portfolio with this newest addition to the Jakks Pacific family of brands,” said Stephen Berman, Jakks’ president and COO. "We expect to maximize opportunities provided by Disguise and take advantage of synergies across multiple Jakks divisions. We look forward to expanding our existing role-play and dress-up business, while firmly positioning Jakks in the Halloween industry."

The acquisition cost Jakks $28.3 million in cash, paid at closing, and the payment of license transfer fees and assumption of liabilities in the amount of $27.6 million.

For the trailing 12 months ending Sept. 30, 2008, Disguise’s net sales were $106.5 million, with EBITDA of $13.1 million.

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