Bandai marks 15 years of Power Rangers
By Melissa Kvidahl -- Playthings, 7/30/2007 9:51:00 AM
CYPRESS, Calif.—Bandai America has launched a series of festivities to commemorate the 15th anniversary of the Mighty Morphin' Power Rangers in the U.S., including a limited edition Power Rangers toy line.
The anniversary exclusives will include 5-inch figure History sets, which showcase five Red Ranger figures from the past. In addition, 6½-inch Red Ranger figures (pictured: Red Ranger circa 1993) with a display stand and accessory will be available in 13 different editions. The Power Rangers Mega Mission Helmet will appeal to younger fans, and will combine role playing with internet compatibility.
Bandai kicked off its festivities with a meet and greet event with the Power Rangers at Comic-Con 2007 in San Diego this past weekend, and begin a 15th Anniversary Celebration Tour featuring games, activities and a chance to learn moves and take photos with the Power Rangers in 15 different cities across the US and Canada.
“The Power Rangers 15th anniversary celebration allows us to engage and thank fans of all ages, from the 4 year old boy of today who loves playing with our action figures, to the adult fan who’s still collecting Power Rangers, having grown up with the TV show,” said Matthew Golding, director of marketing, Bandai America. “We invite everyone to join us for this once-in-a-lifetime celebration of the Power Rangers toy line.”
The company is also asking Power Rangers fans to help it get the toy inline into the Strong National Museum of Play's National Toy Hall of Fame.
