Playthings Blogs
A short video of the Spiewarenmesse Nuremberg Toy Fair
I was given a video of last years Spielwarenmesse Nuremberg Toy Fair so I decided to share it with you. It only takes a minute to watch (well, really a minute and eleven seconds) and I think it will give you a sense for what it's like to attend. Enjoy.... More
About this blog
Richard Gottlieb, president of Richard Gottlieb & Associates, a New York-based business development firm specializing in the toy business, offers his sometimes funny and always unique take on developments in the industry.
Child's Play Announces 2010 Bloganthropy Award Finalists
FINALISTS FOR FIRST ANNUAL BLOGANTHROPY AWARDS ANNOUNCEDProcter & Gamble's Give Health is Inaugural Sponsor Publishers of five outstanding blogs have won recognition as finalists in the first annual Bloganthropy Awards. Event sponsors - Bloganthropy.org, a non-profit organization that combines the power of social media with the resources of corporate giving, and Child's Play Communications, specia... More
About this blog
Mom Market Trends is an ongoing look at the social and marketing developments that affect today’s moms, with frequent emphasis on the power of the online mom community. Stephanie Azzarone, author of the blog and president of Child’s Play Communications, specialists in publicity and marketing communications for products and services targeted to moms, shares studies, trends, relevant articles, feedback from the Child’s Play Communications network of moms, and more, to keep marketers informed of the latest news and concerns impacting this $2.1 trillion dollar demographic.
Interpretation of Children's Products
With their Proposed Interpretative Rule, the Consumer Product Safety Commission (CPSC) is attempting to better define what constitutes a children’s product and how to differentiate a children’s product from a general use item. With some products, such as toys, there is no question that the item is a children’s product. But there are many other products that are less clearly identifiable. The di... More
About this blog
Play It Safe provides regular updates on key quality, safety and regulatory developments affecting the toy industry. Author Susan DeRagon is associate director of the Toy and Premium Division at Specialized Technology Resources (STR), the Enfield, Conn.-based CPSC-accredited testing laboratory.
Cooking Toys are all the rave
I just got back from the Housewares Show in Chicago. You may wonder what does that trade show have to do with toys? Well, cooking toys have been around for a long time and proven to hold kids interest year after year. Starting from the moment toddlers bang wooden spoons and pots and pans, they recognize tools used in the kitchen that create yummy things they taste all day long. Manufacturers have... More
About this blog
Marianne M. Szymanski is founder and president of Toy Tips Inc., an independent research group that conducts academic studies and publishes toy report cards based on child development. She is also the author of A Parent's Essential Guide to Smart Toy Choices (Wiley/Jossey Bass), an entrepreneur, speaker, lecturer and media personality.
