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What’s next: Polaroid pictures???
May 21, 2008
That’s right. Polaroid is back. Yes, Polaroid, who some may see as the inventor of instant gratification, wants us back. This time, instead of printing out camera shots, they will provide you with a means of printing out cell phone pictures, on the spot.
Some of us are old enough to remember the magic and excitement of printing out a Polaroid picture. Sure they looked like they were old, real old, the minute you printed them out but still, it was automatic.
It seems, according to a New York Times article, “Instant Digital Prints (and Polaroid Nostalgia), “[a]bout 480 billion photographs will be taken world wide in 2008, most of them by camera phones, but only a tiny fraction of those clicks will end up as prints.” When you consider that I never take photographs that means all the rest of you are sure taking a whole lot of pictures.
You will now be able, however, to print color images out in 30 seconds no matter where you are using Polaroid’s wireless printer that is no bigger than the size of your hand. Good for Polaroid for raising themselves and their dated technology from the dead. It makes you wonder what other technology, no longer taken seriously, is lying around just waiting to be re-imagined.
Posted by Richard Gottlieb on May 21, 2008 | Comments (0)
