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A funny look at Scrabble
July 17, 2009
If you want a toy industry laugh, check out this week's edition of the satiric and very funny newspaper, The Onion. The headlline reads: “Jilted Hasbro CEO Laughs Coldly As Scrabble Destroys Another Relationship.”
It seems that the company’s imaginary CEO, Mortimer Z. Hassenfeld, was jilted in the 1950’s and has since then taken delight in destroying other peoples' romantic relationships through the use of Scrabble.
Mortimer Z. Hassenfeld sounds a lot like Mr. Burns in the Simpson. Here is a quote from the piece:
Hassenfeld, who has not left the gloomy solitude of the Hasbro Corporation's Dark Tower in more than 40 years, was reportedly most pleased as he surveyed on a bank of TV monitors the doom and destruction dealt by Scrabble to the once-happy couple.
"Ha! Foolish Ron [Jeffers] and Karen [Dreyer]! You really thought your so-called 'courtship' could withstand the divisive power of the almighty Scrabble?" shouted Hassenfeld, who is said to personally inspect each game board to ensure that it contains the correct maddening distribution of vowels, consonants, and blank tiles. "Your fate was sealed, fair Karen, the moment you reached out to gently place the letters A-X-I-O-M down for a triple-word score!"
Added Hassenfeld, "Die, die, fledgling romance! Crumble like so many ashes!"
You have to be one major cultural icon to get this kind of satiric treatment. So, congratulations to Hasbro and Scrabble. You have officially made it to the top.
Posted by Richard Gottlieb on July 17, 2009 | Comments (0)
