Reed Business Information
Playthings Product Watch
Current Playthings cover
Playthings.com
Playthings Classifieds
Playthings Advertise
Playthings Magazine Subscriptions
Playthings
            Industry Links
Playthings Current Issue



 
JANUARY 14, 2008

 
 
Alexander Doll Co.A star is born
Eloise In Hollywood ($74.95), one of several new introductions to Madame Alexander’s collectible Eloise doll collection, stands 8 inches tall and features a black satin evening gown with hot pink sash, black shoes, rhinestone necklace and white, opera-length gloves. Both she and her plush dog Weenie greet the paparazzi wearing glamorous pink sunglasses, and Weenie also has a rhinestone collar.  
Alexander Doll Co.,  New York 
www.madamealexander.com
 
Rocker's retreatRocker’s retreat
The Hannah Montana Bentwood Chair ($39.99) is perfect for young rock stars to kick back in after a big show. A Hannah-themed director’s chair, fabric headboard, end table, and seven-piece bedroom décor set (with fabric bins, a door plaque, primping station and shelves) are also available, along with a complete High School Musical collection.
Delta Children’s Products, New York
www.deltachildrensproducts.com 
 
 
Art on the GoArt on the go
Just in time for the big-screen adaptation of Marvel’s Iron Man, FAB/Starpoint has added the character to its lineup of hot kids’ licenses. Shown here is the Iron Man Rolling Art Desk ($12.99), which offers creative superhero fans markers and crayons that store right inside, 50 feet of activity paper and features a carry handle. Additional Iron Man products will debut in the coming months.
FAB/Starpoint, New York
www.fabny.com
 
Powerful PlaymatePowerful playmate
The new Hulkey Pokey Hulk ($29.99), for ages 18 months and up, gives toddlers and preschoolers an interactive superhero toy designed just for them. The cuddly comic book star speaks fun phrases, spins 360 degrees, dances and sings two songs, including “The Hulkey Pokey.” Toddlers can watch or dance alongside him for some smashingly good fun.
Hasbro, Pawtucket, R.I.
www.hasbro.com
 
 
Sky's the limitSky’s the limit
The DC Super Friends My First Batwing Vehicle ($19.99), is styled and sized just right for kids ages 3 and up to practice their crime-fighting skills. Even better, Batman’s jet features motion-activated flying sounds as well as a disk launcher, with five soft launchable disks included. Compatible with all DC Super Friends basic and deluxe Connect 'n' Go figures.
Mattel, El Segundo, Calif.
www.mattel.com
 
Under the seaUnder the sea
The new SpongeBob SquarePants plush collection ($5.99 and up) for ages 3 and up features squishy and soft versions of everyone’s favorite sponge. First to debut in the collection will be beanbag-filled small plush, which come packaged with special collectible cards, followed by a large size that’s packaged with an episode of the popular series on DVD.
Play Along, Deerfield Beach, Fla. www.playalongtoys.com
 
 
A 'suite' gameA ‘suite’ game
In the Tipton Challenge ($17) for ages 7 and up, fans of Disney Channel's series The Suite Life of Zack & Cody roam the swanky Tipton Hotel as one of four characters—Zack, Cody, Maddie or London—in a race to collect both Cool Points and School Points, while they avoid Mr. Moseby. Features four game boards: the hotel lobby, the boys’ suite, London’s suite, and the ballroom.
Pressman Toy, Piscataway, N.J. www.pressmantoy.com
 
Need for speedNeed for speed
The Speed Racer 2-in-1 Projection Flashlight is just one of numerous new products in the new consumer electronics collection ($5 to $80), debuting in time for the May release of Warner Bros. live-action film of the classic animated series. The collection will also include digital still and video cameras, alarm clock radios, walkie-talkies, MP3 players and text messengers.
Sakar, Edison, N.J.
www.saker.com



 
 
 
 THE NEXT PRODUCT WATCH COMES TO YOU ON JANUARY 28, 2008.

You are currently registered to receive Playthings Product Watch at: [#EmailAddr#].

Unsubscribe from Playthings Product Watch: Click Here

If you received this newsletter second-hand, you can get your own FREE subscription here.

QUESTIONS
If you have questions or need further assistance, contact our Online Support Team at mailto:GiftSupport@reedbusiness.com?Subject=Playthings-Extra--#emailaddr#.

For advertising questions, contact Betsy Komes.

PRIVACY POLICY:
Click Here

NEW SUBSCRIPTIONS
To activate a new FREE email newsletter subscription: Click Here

To order a PRINT MAGAZINE subscription to Playthings:
Click here.

Copyright 2007 Reed Business Information. All rights reserved.

 
Advertisements