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Playthings EXTRA
 

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Playthings EXTRA for November 18, 2009
 

Editorial Opportunity: Toy Fair 2010 Issue Deadline

The deadline for Playthings' TOY FAIR 2010 issue will be here before you know it! See the Editorial Invites section of Playthings.com for instructions on how to submit your 2010 new product news to us for inclusion in our February issue.
 
 
Walmart
Walmart rolls out 'Garanimals' toy line
Walmart this week added a line of exclusive Garanimals branded wooden play and learning toys to its stores. Click to continue
 
Settlement helps Mega Brands rebound in Q3
Mega Brands recorded a $72 (US) million profit in the third quarter, a figure helped significantly by the company’s settlement of litigation against Rose Art’s former owners. Click to continue
 
 
Mattel gifts toy design school $1.8M
Mattel has donated $1.85 million to Los Angeles’ Otis College of Art and Design, one of the few U.S. colleges that offers a degree program in toy design. Click to continue
 

TOY OF THE WEEK
The toy business has gone ‘green’ with all sorts of products the last few years, and traditional science kits are no exception. Among the introductions this year that have made waves at specialty retailers is Elenco’s green addition to its Snap Circuits series, the Alternative Energy Kit. Click to continue
 
Steiff settles sexual harassment suit
Steiff has settled a lawsuit filed by a company marketing manager that alleged she had been raped and sexually harassed by company CEO Martin Frenchen. Click to continue
 
 
Branding
Branding Inc. pacts with illustrator Perrett for new brand
Children’s products illustrator Lisa Perrett has signed with Branding, Inc. to develop a merchandising and licensing program based on her visual style and bearing her name. Click to continue
 
Play It Safe Blog: The CPSC's public consumer safety incident database
Playthings' toy safety blogger Susan DeRogan writes: A provision of the CPSIA is the establishment of a public database. This database, tentatively titled SaferProducts.gov, is intended to provide a single central location where consumers can go to report product safety incidents, and to search for prior incidents and recalls on products they own or may be thinking about buying. If done properly, the database will be a valuable tool for all. However... Click to continue
 
 

Brilliant Sky heading to Texas in 2010
Specialty toy store franchisor TT&B has signed an agreement to bring a Brilliant Sky Toys & Books location to Austin, Texas, next year. Click to continue
 

Out of the Toy Box Blog: Risk taking during uncertain times
Richard Gottlieb writes: The toy industry has been being understandably cautious since the recession hit. This is, however, an industry that thrives on the new and different. Caution maybe a wise course for the short terms but a disaster in the long run…

Click to continue
 
PLAYTHINGS.com POLL

Sales of web-enabled toys in my store:

  • have continued to increase
  • have peaked and begun to decline
  • have been steady but flat overall
  • have rapidly fallen
  • we don't carry web-enabled toys

To vote on this week’s poll, or to see the results of previous poll questions, visit www.Playthings.com.

For daily news updates visit the "Breaking News" section of www.Playthings.com

Have a profitable week,

Cliff Annicelli, Editor
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