Editorial Invitations
Upcoming Feature Stories (2010 first quarter)
JANUARY 2010
Dolls
Halloween & Dress-Up
TAGIE Award Winner
Profiles
2010 Predictions - Manufacturers
Spotlight on Toy
Fair First Time Exhibitors
January issue editorial deadline: Dec. 1, 2009
FEBRUARY 2010 - Toy Fair
Issue
Toy Fair Product Preview *
2010 Retail Outlook
Regional Market
Forecast
Feburary issue editorial deadline: Dec. 15, 2009
MARCH 2010
Games
Puzzles
Outdoor Toys
March issue editorial deadline: Feb. 1, 2010
For our complete 2010 editorial calendar, click here.
SUBMISSION GUIDELINES
To submit new products for consideration in any of our regular issue
feature stories*, please email high resolution images (see below for
details) and corresponding product information to us at toyfairitems@reedbusiness.com .
Please include the name of the feature story you are submitting product for in
the subject line of the email.
Please note: While we try to include as many products as possible, we cannot guarantee any submitted product will be included in our final report due to space constraints and/or the focus of a story being outside of that of your product.
* For our FEBRUARY 2010 TOY FAIR issue, please submit product information (as either Microsoft Word, text or PDF files) and high resolution images (see below for image specs) to us at toyfairitems@reedbusiness.com. Please include 'TOY FAIR ISSUE SUBMISSION' in the subject line of your email. The deadline for this issue is December 15, 2009
DEADLINES
The editorial
submission deadline for all issues of Playthings, except for the
February Toy Fair issue, is the 1st of the month prior to the issue's release.
(Example: April 1 for the May issue.) The deadline for the
Feburary 2010 Toy Fair issue is December 15, 2009.
DEPARTMENTS
Playthings'
monthly department pages (i.e. 'Upfront' pages) include coverage of toy
industry trends and exclusive interviews with particularly timely/newsworthy
companies and individuals spanning the children's entertainment businesses. In
addition, we run ongoing product coverage of niche areas of the market on an
ongoing basis, including children's books and multimedia (CDs, DVDs and
kid-friendly or license-based video games.
We are also interested in story ideas
in areas such as:
Retailing/merchandising success
stories ('Upfront: Retail')
Opinion pieces from industry members
on important issues ('Upfront: At Issue')
'How to' stories designed to
improve any area of the toy business ('Upfront: Tips For the
Trade')
Licensing and new properties of note. ('Upfront:
Licensing')
If you have a story idea, or if you are a toy, hobby or children's entertainment industry professional who would like to contribute a bylined article to our magazine, contact Cliff Annicelli (cannicelli@reedbusiness.com), Playthings' editor-in-chief, to discuss your idea.
IMAGE SPECS:
Resolution: 300 dpi or
above
File format: .jpg, .tif, or .eps (preferably formatted
for PC)
Dimensions: 4
inches x 4 inches or greater
Preferences: 'Beauty'
shots of product out of its packaging; without children in the photo; and
preferably taken against a WHITE background. None of these aesthetic
preferences are mandatory, but meeting them significantly increases the chance
we would use your product image in print.