Advertisement
Subscribe to Playthings

Playthings - December 01, 2005

Cover Story

Customers In The Driver's Seat
Picture this: a youngster in tow with a shopper as she peruses your store aisles until finding the toy she was looking for. But she's nowhere near a purchase decision. Instead, she aims her camera phone at the barcode, clicks to scan it, then clicks again to send. Almost instantly, Amazon.



Features



Departments




Advertisement

Advertisements




Sponsored Links


About Us   |   Advertise   |   Site Map   |   Contact Us   |   Subscription   |   Affiliate Links   |   RSS
© 2010 Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Use of this Web site is subject to its Terms of Use | Privacy Policy